The success of any startup or fledgling business idea depends on the right funding. Many new entrepreneurs hope to use business angel investors as a financial resource. But, not all of them know how to effectively reach out to angel investors. Before you get discouraged, you’ll be happy to know that there are some unconventional strategies that can help you land the perfect investor for your project. In this guide, we’ll go through a few unconventional ideas for getting noticed by angel investors—so that you can take your business venture to the next level!
Leverage Your Network
One of the best ways to come into contact with potential angel investors is through your various networks and acquaintances. By leveraging the people in your life — from friends and family to schoolmates and colleagues — you may be surprised at the Angel Investors your network can put you in touch with. While not every contact will end up being a viable match for investing in your company, it’s always worth asking around and seeing what opportunities might come up. It also helps to keep track of upcoming relevant events so that you can attend them—these are hubs where interested angels hang out!
Make Connections Through Social Media
LinkedIn, Facebook and Founderio are three valuable tools when it comes to finding angel investors. On social media, it’s very easy to start “friending” those who have similar interests as yours—whether its related business contacts or venture capitalists who could potentially be interested in what your startup has to offer. LinkedIn has groups related to investment or angel investor resources which you should join since they often have members looking for startups or businesses where they can lend their support (financially or otherwise). Founderio is basically like one big LinkedIn group for entrepreneurs and investors alike. Additionally, if there’s someone whose work you admire within these groups then don’t hesitate in reaching out them directly via message! This method is more likely to draw positive responses from individuals who aren’t expecting traditional letters or emails – which leads us nicely onto our next point…
Adapt Traditional Contact Methods
Angel investors are swamped with information on a daily basis, but sending something unique (like an artsy postcard) could get their attention more quickly than yet another hastily written email. Specialty mailers such as custom stationery are becoming more and more popular among entrepreneurs looking for support – after all, who doesn’t love getting gifts? Also make sure that whatever format you use – whether digital or physical – showcases you company clearly and concisely within a few lines; no one wants to read through a long-winded sales pitch!
Get On Platforms Tailored For Angels
There are brand new platforms now available which allow entrepreneurs (like yourself) seeking capital meet with potential angel investors easier than ever before – the key is knowing which ones offer the most genuine chances of connecting with the right person/people. Seek platforms designed specifically for helping founders find seed funding by getting inside introductions from multiple sources like venture capitalists, alumni networks, advisors and other mentors. One good example in the digital space is the startup-platform Founderio. These services offer great lead channels for locating age-appropriate angels who might be able to provide genuine guidance as well as funds for launching successful projects/initiatives/enterprises etcetera!
Reaching out is never easy – but understanding these points might just help your shots at success before approaching potential investors become much higher! With these tips, we hope that have provided enough insight into successfully attracting business angel investors and good luck in taking your dreams further!